Fly 'N' Shine
Automotive
Custom booking platform, workflow automation and payment integration.
Steffany DeVoursney
Hi there,
I'm Steffany
Bringing creative ideas and digital experiences to life through thoughtful design, strategy, and technology.
Don't mind the mess, this site is under construction! New updates coming soon.
Digital Strategy & Creative Leadership
What I Do
Digital Strategy & Website Management
Website strategy, development, and ongoing optimization
Creative Direction & Brand Development
Visual identity, creative execution, and brand consistency
User Experience & Digital Design
UX/UI, information architecture, and customer journeys
Analytics & Performance Optimization
GA4, conversion tracking, and data-informed improvements
How I Work
Creative Direction & Quality Assurance
Setting creative direction and maintaining consistency across projects
Cross-functional Collaboration
Working with clients and internal teams to bring ideas and initiatives together
Strategy & Problem Solving
Understanding business goals and translating them into practical digital solutions
Process & Team Development
Managing priorities, mentoring team members, and improving workflows
Tools I Use
Design & Creative
Adobe Creative Suite, Figma, Procreate
Web & Development
WordPress, Elementor, Webflow, Squarespace, Shopify, Bubble.io
Analytics & Marketing
Google Analytics 4, Google Tag Manager, Google Ads, Mailchimp, Zapier, Jotform
Project Management
Asana, Everhour
The Work
Gillette Nature Association (GNA)
Non-Profit/Outdoor
Website strategy, design and performance optimization.
246% increase in engagement time
BeyondMD
Healthcare
Healthcare website experience, patient pathways and content organization.
About Me
Empathetic leader and digital experience creative with 7+ years of experience developing digital strategies, leading website initiatives, and translating business goals into impactful online experiences. Throughout my career, I've led the design and launch of 40+ websites and oversee the QA, performance, ops, and ongoing development of more than 60 client accounts.
My background ranges from digital strategy, UX, brand development, analytics, conversion optimization, and team leadership. I combine creative thinking with technical understanding, using user behavior and performance insights to identify opportunities, improve customer journeys, and strengthen digital engagement. I enjoy connecting people, strategy, and technology to solve problems and deliver meaningful business results.
When I'm not strategizing or designing, I'm usually listening to live music, skiing until I can't feel my feet, cooking something ambitious, or chasing the last bit of daylight for a swim. Let's connect!
Let's Connect
Have a project, an idea, or just want to say hi? I'd love to hear from you.
Email Mesteffany.designwork@gmail.com